JCDecaux switches to programmatic mode in Luxembourg

JCDecaux switches to programmatic mode in Luxembourg

JCDecaux Luxembourg has just launched the programmatic purchase of its premium digital offer in several areas: airport, railway station and shopping centres (recently extended to Kirchberg and Cloche d’Or).

This launch should generate 15 million impressions per month thanks to the 100 digital screens available and is made possible by the VIOOH platform.

Source : MM

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