Like the new CIM’s Out-of-Home study, the oldest media finds itself again, thanks to digital technologies, targeting and innovative systems that support the development of public space. In order to better respond to consumer engagement, the only limitation that OOH still has to take into account is the imagination of advertisers and specialized agencies. To convince you to illustrate the ongoing changes and provide insights into the evolution of the medium , Outsight and Media Marketing invite you to share the experience of a specialized panel of agencies and advertisers to discuss the future of OOH.
Debaters: Miguel Aguza (IKEA Belgium), Gauthier De Jonghe (Space), Bart Demeulenaere (Clear Channel), Wim Jansen (JCDecaux), Corinne Verstraete (AB-Inbev) and Karel Vinck (Publicis One).
Appointment on 28 June, from 12 to 3.30 pm, in the House of Cars in Brussels.
Infos and registrations